Prime Video launched the trailer of Bawaal on Sunday. The cast Varun Dhawan and Janhvi Kapoor, director Nitesh Tiwari and film creators were in Dubai for the grand launch. The actors also sat down with Bollywood Hungama to talk about the film taking the digital route, the importance of OTT platforms and their film.
When asked the team what made them take the digital route for a film like Bawaal which is made on a massive scale, Varun Dhawan said that one can’t make a movie these days without an OTT partner in the current economic rate. He told Bollywood Hungama, “Theatres are not going anywhere. They are here to stay. The collective experience of watching a film and celebrating is still there and we love it. As actors, that’s the biggest joy and high you get. But, in today’s economic climate, you cannot make a film without an OTT partner. Because 70 percent of your capital to make a film is coming from… 70 percent. So you should ask any producer how important the OTT players are for them to make films today. They will tell you how important they are.”
Janhvi Kapoor added, “We can’t ignore that OTT platforms are a big part of the industry now.”
Directed by Nitesh Tiwari, and starring Varun Dhawan and Janhvi Kapoor, Bawaal is a timeless love story by Sajid Nadiadwala’s production banner Nadiadwala Grandson Entertainment in collaboration with Ashwiny Iyer Tiwari and Nitesh Tiwari’s Earthsky Pictures. The film will premiere on Prime Video India on July 21.
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